If you’ve been following my journey of self-discovery as a go about rebuilding an existing business and rebuilding a new one, you’ll know that I’ve created other bu […]

If people know, like, and trust your content, they will want to do business with you. It doesn’t take an ace marketing team to figure that one out. And yet, many brands […]

It’s human nature to say to people, “Hey Joe, how are you doing?” We tend to ask that out of common courtesy to before moving into the topic on our minds. But today […]

Whether or not you’ve been afflicted with the Covid-19 virus, it no doubt has still had an impact on everyone’s life. For the longest time I felt that because I was l […]

Entrepreneurs are facing more challenges today than ever before. In a deeply connected world, it’s difficult to make any decision without a massive ripple effect. The F […]

Whether you are an entrepreneur, MNC or small business enterprise, one thing is for certain, we are all experiencing some form of disruption in our business as a result o […]

Emerging Prepared with a Plan in a Post Pandemic Economy It’s April 2020 and as I wake up and start my day, there is always the nagging questions lingering in my head. […]

Depending on when your community, company or country issued a stay-at-home policy, it could now be weeks or months now since you began working from home. Not surprisingly […]

When it comes to meeting people and presenting in person, you are in a good position to ‘read the room’, to get a sense of how your information is or isn’t being […]

If people know, like, and trust your content, they will want to do business with you. It doesn’t take an ace marketing team to figure that one out. And yet, many brands […]

If baby boomers were the “Me Generation,” then it’s not too far-fetched to call Millenials the “Me, Me, Me Generation.” By every standard, we are all becoming m […]

There are countless books and courses on marketing and how to do it properly. You’ve probably read or attended some yourself. But, do you feel like you have a good gras […]

When discussing entrepreneurship with start-ups or potential business owners, I expound that this is the absolute best time to be in business! Technology makes it so that […]

Search engine optimization (SEO) is all about increasing the online visibility of your business. Once upon a time, SEO was mostly about adding keywords to your website an […]

Will you be prepared if you suddenly find yourself jobless? Chances are you’ve read the story of Noah building the Ark in advance of the big flood.  Or you’ve se […]

Seen from a distance, technology can look daunting, today more than ever. For people who didn’t grow up with the Internet, terms such as cloud computing, managed hostin […]

For start-up entrepreneurs and small business owners, every dollar counts. But even if you start with a tight marketing budget, this doesn’t mean you cannot increase th […]

My journey into entrepreneurship began when I was in my thirties. To individuals in their 50-s and 60s, you might think that there is not a lot of risk associated with st […]

Being a successful entrepreneur is more of a marathon than a sprint, whether you start at twenty or at fifty. Success rewards those who have the patience to wait for it, […]

I can remember the day when I made the decision to leave the corporate world and become an entrepreneur like it was yesterday. I was fortunate in the sense that it was a […]

Social media marketing, pay-per-click (PPC) advertising, content marketing, search engine optimization, email marketing – so many ways to market products and services o […]

‘Oh no’ I thought. The call that I knew would come sooner or later was about to take place. No, it’ wasn’t the dreaded call about a sick relative or a death in th […]

When you see the title of this article, some of you may be saying, ‘what do you mean, how do I get started with social media, like it’s some big secret?’ To some, i […]

As we move into the new decade more people will venture into business on their own, either by choice or necessity as a result of unemployment. Regardless of how people ar […]

Getting a start-up going can be stressful at any age – there’s a lot to do, and the checklist keeps growing. Yet you don’t have to let stress accumulate. As a fifty […]

Being a successful entrepreneur is more of a marathon than a sprint, whether you start at twenty or at fifty. Success rewards those who have the patience to wait for it, […]

Today, when younger entrepreneurs get so much media attention, it may seem that they have a head start, but in fact, there are twice as many successful entrepreneurs over […]

Moving from the corporate world to entrepreneurship is a lot more than just moving from a large office to a soho environment and becoming your own boss. Getting into the […]

Choices. We all love choices. There’s power in the word choice. It makes us feel in control because we get to decide what we want and what direction we want to go. If I […]

Choices. We all love choices. There’s power in the word choice. It makes us feel in control because we get to decide what we want and what direction we want to go. If I […]

Entrepreneurs past 50 years of age make up a vibrant group in the world of small businesses. If you’ve been thinking about starting your own business, this is a great t […]

Choices. We all love choices. There’s power in the word choice. It makes us feel in control because we get to decide what we want and what direction we want to go. If I […]

You may have a broad idea about who you’re selling to. You may know their approximate age, their location, or the sort of keywords they are using to search for products […]

Gen Y folks probably don’t want to hear this, but I’m going to tell you anyway. It may seem like starting young is the best way to build a successful business, today […]

Content marketing can help your startup or small business connect with your audience on a personal level. It builds credibility and trust and encourages content sharing, […]

If you’re a Baby Boomer who grew up watching your father go off to work; where he stayed until his retirement, you most likely thought you too, would find a job that wo […]

Choices. We all love choices. There’s power in the word choice. It makes us feel in control because we get to decide what we want and what direction we want to go. If I […]

If you were to ask newbie entrepreneurs about their marketing strategy, most will tell you they don’t have one. My guess is that they share a similar belief with other […]