If people know, like, and trust your content, they will want to do business with you. It doesn’t take an ace marketing team to figure that one out. And yet, many brands fail at one of these crucial elements all too often. You don’t have to put all your effort into all of them all […]
Entrepreneurs are facing more challenges today than ever before. In a deeply connected world, it’s difficult to make any decision without a massive ripple effect. The Fourth Wave of industrial revolution has well and truly started to impact the world. It’s an impact that cannot be ignored if you hope to be successful as an […]
Whether you are an entrepreneur, MNC or small business enterprise, one thing is for certain, we are all experiencing some form of disruption in our business as a result of Covid-19. For a very small handful of businesses, this unprecedented change is a positive one for their business, while a significantly greater number have not […]
Emerging Prepared with a Plan in a Post Pandemic Economy It’s April 2020 and as I wake up and start my day, there is always the nagging questions lingering in my head. What the heck will my business look like in three month or even six months from now? Will I still have a business […]
Depending on when your community, company or country issued a stay-at-home policy, it could now be weeks or months now since you began working from home. Not surprisingly, the way you ‘show up’ to the world has also changed. As work from home commenced and communication switched to virtual conversations, most people maintained a level […]
When it comes to meeting people and presenting in person, you are in a good position to ‘read the room’, to get a sense of how your information is or isn’t being accepted. You can see first-hand the nuances of body language, facial gestures and signs of disengagement of people looking at their mobile phones. With most […]
If baby boomers were the “Me Generation,” then it’s not too far-fetched to call Millenials the “Me, Me, Me Generation.” By every standard, we are all becoming more interested in extrinsic values. An increasing number of studies is showing narcissistic personality traits are on the rise. It’s not clear just how big of a problem […]
Getting a start-up going can be stressful at any age – there’s a lot to do, and the checklist keeps growing. Yet you don’t have to let stress accumulate. As a fifty-something entrepreneur, it’s possible to start your own business without turning gray in the process. Even if you’re gray already, the following tips will […]
Being a successful entrepreneur is more of a marathon than a sprint, whether you start at twenty or at fifty. Success rewards those who have the patience to wait for it, and who prepare for it in and out of the office. Whether you’ve started a new business or are thinking about creating one in […]
Today, when younger entrepreneurs get so much media attention, it may seem that they have a head start, but in fact, there are twice as many successful entrepreneurs over 50 as under 25 (yeah baby). Apart from life experience, a 50 or 60-something entrepreneur has a couple of other advantages over a young entrepreneur, even […]
Moving from the corporate world to entrepreneurship is a lot more than just moving from a large office to a soho environment and becoming your own boss. Getting into the right mindset can be one of the major challenges of becoming an entrepreneur. Like all significant changes, it takes time. Even when you consciously adopt […]
Gen Y folks probably don’t want to hear this, but I’m going to tell you anyway. It may seem like starting young is the best way to build a successful business, today more than ever. After all, when you’re young you have nothing to lose and a lot of energy to spend, and since your […]
If you’re a Baby Boomer who grew up watching your father go off to work; where he stayed until his retirement, you most likely thought you too, would find a job that would employ you for as long as you wanted to stay with the company. I think it’s safe to say that it’s not […]
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